Celebrating, this year, its seventh consecutive edition, Marmomacc Meets Design (MMD) continues to investigate the potential and versatility of stone materials through fertile relationships combining the experience of stone sector companies and the creativity of international designers.
Under the banner of an approach to innovation that, as always, searches for new interpretations of a noble and ancient material that is, nevertheless, extremely ductile in responding to variegated contemporary requirements, this year the project focuses on one of the most important themes in current society: sustainability.
As a natural material, marble embraces an aesthetic, cultural and design heritage ensuring extraordinary harmony with this revival of ecological, environmental and landscape concerns. These concerns have deeply ethical roots that, by now, have even influenced the worlds of fashion, lifestyle, architecture and interior design with new sensitivity.
In this context, which is characteristic of a society that strongly demands renewed and aware optimism, the rediscovery of natural materials also means the return of colour, now extended to all areas of daily life.
Far from the cold and monochrome technological palette that, until very recently, imposed an almost exclusively white, black and steel dominance, the imposing return, on an international level, of natural materials, also becomes the collective reappropriation of a more kaleidoscopic and colourful world.
A colour that is life, vigour, energy, freedom, harmony with nature, well-being, and happiness. And a colour that is, above all, deeply linked to the very essence of the stone materials from every corner of the planet that Marmomacc - the leading stone sector trade show in the world - presents and showcases every year, offering designers endless possibilities for pairing, elaboration and reinterpretation.
The project is coordinated by Evelina Bazzo - Studio Umbrella on behalf of Veronafiere.